Our Work
iA is a user experience design agency that develops online strategy and user interfaces for software companies and major publishing houses in Switzerland, Germany, Austria, Italy and Japan.
Our clients include:
Some samples of our work include:
Doodle
November, 2008 / Brand Identity and Interface Design
Doodle is a simple Web app that allows people to “find a date and time for a group event.” With over 2 million users a month, it’s one of the most successful Web apps outside Silicon Valley. iA was asked to redesign Doodle’s interface and brand identity. We began by evaluating the previous interface with a series of usability tests. Learn More »

Newsnetz
February–May, 2008 / Concept and Design
Together with Tages-Anzeiger, Basler Zeitung, and the Bernese Espace Group, Newsnetz is the largest news network in Switzerland in terms of reach, traffic, editorial size, and production. iA was contracted to design the user interface for Newsnetz and establish blueprints for all of its various identities. Our design solution focuses on the realization of a strong, consistent user experience aimed at closing the gap between print and online to consolidate the brand as a single, consistent sphere of news experience. Learn More »
FACTS 2.0
September, 2007 / Brand Identity, Interface Design
FACTS was once a news magazine comparable to TIME. Tamedia shut it down because it continued to write red numbers. iA offered to rebrand the product into an online-only publication, and has since become one of the most loved publications in the house. Visit Site »

DAS MAGAZIN
May, 2007 / Concept, Design, and Implementation
Das Magazin (English: “The Magazine”) is a prestigious Swiss publication comparable to The New York Times Magazine. It has a weekly distribution of 770,000. Visit Site »








